About

Etiquette began with a simple idea, to create clothing that fits the rhythm of real life; the movement, the moments, the people. Drawn to the sporting traditions we grew up with and the easy, understated style of years gone by, we design pieces that feel familiar yet fresh; classic shapes reimagined with the versatility modern life demands.

Rooted in Manchester, a city built on culture, craft and sport, our approach is shaped by community as much as clothing. We design for people who value how something feels as much as how it looks, those who appreciate considered details, lasting comfort and pieces that carry them through whatever the day holds.

Our collections nod to nostalgic athletics and leisurewear, they blend simplicity, function and character. Only the very best fabrics are chosen for durability and feel, fits are refined for ease and confidence, and every garment is made to move, travel and live with you.

We believe that clothing becomes meaningful through the stories it gathers; the walks, the rounds, the weekends away, the everyday moments shared with others. That’s why we our team understands craft and care, ensuring that each piece stands the test of time and becomes part of your journey, not just your wardrobe.

Etiquette is built on movement, community and timeless style. Clothing for every moment, shaped by the way we live.